1. [  Címlap  ](https://www.mergado.hu/)
2. [     Integráció  ](https://www.mergado.hu/integracio)
3. <a class="flex items-center gap-2 hover:underline" href="" itemid="" itemprop="item" itemscope="" itemtype="https://schema.org/Thing">    **Jeftinije.hr** </a>
 
  

 

#  Jeftinije 

[Jeftinije](https://www.jeftinije.hr/) is **the most popular shopping portal on the Croatian Internet**, dating back to 2008. Together with *Ceneje.si*, which operates within the **Ceneje Group** in Slovenia, it receives more than 2.5 million unique visitors per month.

It works with over 1,000 online stores and over 200 brands that showcase their products on over 3 million product pages on each platform individually.

 

 

 

 

  ![](https://www.mergado.hu/sites/default/files/perm/svg/jeftinije-hr-logo-black-new.svg)  

 

 

 

 

 

 

  ![integrace jeftinije](https://www.mergado.hu/sites/default/files/perm/image/new_channel_template-24.png)  

 

 

 

## Where you can advertise with Ceneje Group

 

*Ceneje Group* covers the main markets of the nuclear region through local comparison engines [Jeftinije.hr](https://www.jeftinije.hr/) (**Croatia**), [Idealno.rs](https://www.idealno.rs/) (**Serbia**) and [Idealno.ba](https://www.idealno.ba/) (**Bosnia and Herzegovina**). Ceneje Group became part of the **Heureka Group** on 24 April 2018. Its users can therefore advertise [in all nine countries](https://heureka.group/cz-en/) that are part of the group.

### What are the benefits for you of expanding into the Adriatic region

- There is a low number of e‑shops per population, so **you won’t have as much competition** as in other markets.
- The whole region is **in the EU**, so your logistics will be as simple as in other European countries.
- Croatia introduced euros for payments in 2023. Customers won’t have to worry about price changes based on different exchange rates.
- The share of online shoppers is steadily **increasing**. Croatia has the fastest increase in new online shoppers per capita, compared to other EU countries.

## How Mergado can help you advertise on Jeftinije

Mergado is a feed marketing tool that you can use to set up **bulk and automated advertising** for a number of major product comparison sites, including Jeftinia.

- Mergado supports all *Ceneje Group* formats.
- **For all domains** we offer a [Feed Audit](https://audit.mergado.com/) and **autocomplete category tree automatically**.
- Do you use or want to use any [e‑commerce platforms ](https://www.mergado.cz/moduly-pro-shopsystemy)to advertise on Jeftinije? Connect them conveniently with Mergado using [Mergado Pack](https://pack.mergado.cz) modules.
- You can bulk edit the **images** that are central to Jeftinije in the [Feed Image Editor](https://store.mergado.com/detail/feedimageeditor/#about) app.

Are you expanding into the Balkan market and need to **translate products** or **texts from websites**? Use [Mergado Translate](https://store.mergado.com/detail/ordelogytranslate/#about).

 

 

 

 

## How to advertise on Jeftinia?

 

 1 

**WHO CAN ADVERTISE ON JEFTINIA**

Any merchant whose e‑shop offers suitable goods. *Ceneje, Jeftinije* and *Idealno* cover **13 main categories** from white goods, computers, sports equipment, fashion to fast moving goods. Across all platforms, the Ceneje Group advertises **over 1,000 stores** offering over 7 million products.

The first step to start advertising is to **fill out** [this form](https://www.jeftinije.hr/registracija-internet-trgovine).

 

 

 

 2 

**WHAT IS THE FEED SPECIFICATION FOR JEFTINIJE**

All information regarding the feed specification for Jeftinije can be found at: [www.jeftinije.hr/xml-specifikacije](http://www.jeftinije.hr/xml-specifikacije)

 

 

 

 3 

**WHAT FEED FORMATS JEFTINIJE ACCEPTS**

The data source is traditional [XML](https://www.mergado.cz/tema/xml-feed) imports.

 

 

 

 4 

**HOW TO SEND PRODUCT FEED TO JEFTINIA**

The files should be stored at the URL.